By Matthew M. Thomas
Mountain Meadow Farms was a gigantic maple syrup operation and game farm that operated in Somerset County, Pennsylvania in the 1960s and 1970s. Somerset County is known for its prominence and history as a maple syrup producing area in Pennsylvania. What made Mountain Meadow Farms unique, both in general and in Somerset County in particular, was that rather than being a small family sugaring operation that grew over time, Mountain Meadow Farms was created from scratch as a new operation on a scale not previously seen with the most modern technology and design available at the time.
The Farms began in 1964 when Blaine “Bud” Walters and his wife Geneva purchased an existing game farm in the hills of Somerset County about two miles north of the village of New Baltimore, Pennsylvania. The Walters were the owners of the successful Walters Tire Service in the town of Somerset. Started in 1941, Walters Tire Service focused on manufacturing, retreading, and selling large size tires for road building equipment and servicing large trucks used in the Pennsylvania coal industry.
According to one account, it was the Walters farm manger Gerald Grasser, who came up with the idea of making maple syrup. As the Walters’ son Jimmy Walters tells it, “Bud never did anything small. When they bought the farm it already had pheasants. There were two pens of pheasants when they bought it and they added turkeys and cattle. There were lots of maple trees so it made sense to tap those.” In addition to pheasants and turkeys, there were chuckers too. Cattle was usually around 300 head, but at one point with calves and heifers, it got up to close to 1000 head which required a lot of feed and work with Walters installing big Harvestore silos and automated feeding machines.
When Walters settled on the idea of starting a maple operation around 1963, over the next two years he promptly did everything he could to learn about the maple syrup business. For example, in 1965 he attended Maple Industry Conference in Philadelphia and when it became known just how large of an operation he was planning, he was put in touch with Adin Reynolds of Reynolds Sugar Bush, in Aniwa, Wisconsin, at that time the largest maple sugaring operation in the world. In addition to being able to offer Walters practical advice on setting up and running an operation of this size, the Reynolds Sugar Bush was an equipment dealer for the Vermont Evaporator Company and in the fall of 1965 made the sale to Walters of three 6 x 20’ oil fired evaporators along with all the requisite piping, tanks, and finishing equipment, as well as tapping supplies, plastic tubing and bags for collecting sap from around 20,000 trees. A brand new, 50 x 110 foot, state of the art sugar house was built at a cost of $75,000, complete with finishing area, candy making room, and sales area.
In all likelihood, the Reynolds encouraged Walters to focus not only on tapping his many thousands of trees, but also to initiate a plan to get local farmers and families to gather and sell sap to him, similar to how the Reynolds operated their many Central Evaporator Plants in Wisconsin. The Walters made purchasing sap a big part of their operation right from the start. In the spring of 1966 in their first year of operation, they tapped 17,000 of their own trees and bought sap from 8,000 trees tapped by others in the vicinity. In the following years Walters increased his sap buying efforts bringing in sap from 25,000 trees paying 5 cents a gallon for delivered sap and 4 cents per gallon for sap that was picked up. As Jimmy Walters recalled, the farm had a mini fleet of tank trucks to pick up and haul sap along with four 10,000 gallon open tanks for sap storage. The farm was also able to enlist the efforts of a number of local 4-H clubs and scout groups to taps trees and gather maple sap, a valuable fundraiser for their organizations.
The Walters were new to the maple business, but they quickly made it known that they manufactured a good product, taking home a number of awards for their maple candy and confections in the judging at the county maple festivals. Despite their newness to the maple industry, Bud Walters’ growing role as an industry leader was recognized and in 1969 he was elected to the Board of Directors of the Somerset County Maple Syrup Producers. In 1970 Bud Walters was crowned county Maple King based on the performance of Mountain Meadow Farms maple products at the festival. Rightly so, Bud acknowledged that that award was only possible because of his wife’s efforts and it really should go to her. However, there were certainly some maple producers from the area who were suspicious and resentful of his approach and rapid success.
The farm sold most of its products through direct sales and mail order sales and through accounts with a number of restaurants and a few retail locations in Pittsburgh. Mail order sales piggy backed on their sale of game birds with a special package of a smoked pheasant and a fresh pheasant and maple syrup. In addition to making syrup and candy, and encouraging the use of creative and attractive packaging, Geneva Walters was a strong proponent of expanding the range of products that could be made and marketed with maple syrup. Related to that, Jimmy Walters shared that his mother was so influential in introducing new maple products, such as a maple syrup based salad dressing, that the Somerset County maple festival was forced to add more categories for judging beyond the traditional syrup, sugar, and candy. Jimmy added that this was one of his parents most important contributions, expanding the range of maple products being made and opening folks’ eyes in the county to other ways to sell and make maple syrup.
As a large operation focused on efficiency and cutting-edge technology, it was chosen in 1969 as the test site of the USDA’s Eastern Utilization Research Lab experimental Reverse Osmosis (R.O.) system. C.O. Willits and his colleagues from USDA’s Philadelphia Lab had developed a portable R.O. unit for testing in real-world sugaring operations. The previous season it was tested at the Sipple sugarbush in Bainbridge, NY but it was decided that the amount of sap available from the Sipple sugarbush for running through the R.O. was insufficient to really measure the R.O.’s performance. Instead, the lab researchers needed a larger operation like Bud Walters’ to really test how well it processed sap. The USDA test R.O. was operated at Mountain Meadow Farms again the following season, contributing valuable information to the USDA labs development and improvement of reverse osmosis as a viable technology for the maple syrup industry.
Making syrup from 40,000 to 45,000 taps in the 1960s and 1970s positioned Mountain Meadow Farms as arguably the second largest maple operation in the world, second only to the Reynolds Sugar Bush in Wisconsin. By 1974 the farm was advertising itself to be “The Largest and Most Modern Central Evaporating Plant in the World!” and was clearly helping push and pull the maple industry to a new level of technological sophistication. But it did come with costs. According to Jimmy Walters, the farms had fairly high overhead with payroll to meet and little actual profit coming in. Many of the business ventures the Walters were involved with, including Mountain Meadow Farms were operating on loans and credit and at that time interest rates were relatively high at around 20-21%. The last season of the Mountain Meadow Farms maple syrup making operation was the spring of 1977. When the costs of operation became too great Bud Walters decided to sell and attempted to keep the sugaring operation together and sell it as a package to an interested buyer. Unfortunately, at that time, the scale of the operation was simply too large for any potentially interested buyers. In May 1978 the farming and sugaring equipment of the farm were sold at auction and the Mountain Meadow Farms ceased to operate. Bud and Geneva Walters passed the tire business to their son Jimmy in 1978 and enjoyed retirement. Bud passed away in 1990 and Geneva in 1995.
Special thanks to Mark Ware, Executive Director of the Somerset County Historical Center and to Jimmy Walters, son of Bud and Geneva Walters, for their assistance and sharing of personal memories and materials.